During which stage do individuals believe they have the ability to make changes regarding their target behavior?

Individuals in the Action stage of behavior change believe they have the ability to make changes regarding their target behavior. This stage is characterized by active involvement in taking steps towards modifying behavior. At this point, individuals are not just thinking about change or planning; they are implementing strategies and making observable actions that reflect a commitment to change.

In the Action stage, individuals often engage in new behaviors and reinforce these changes through various strategies, such as seeking support from others, using coping skills, and continuously monitoring their progress. The belief in their ability to effect change is critical here, as it fuels motivation and commitment to stick with their new behaviors despite potential challenges.

This stage follows the Preparation stage, where individuals may have laid out plans but have not yet begun to enact those plans fully. Therefore, while both Preparation and Action involve a desire to change, it is in the Action stage that individuals truly embrace their capability to implement changes actively.